Aaron Shields’s Mind Terroir

Branding, Neuroscience, Innovation, and a Taste of Wine

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Entries Tagged as 'twitter'

Twitter Me This

August 6th, 2009 No Comments

Instead of using Twitter to sell, sell, sell, think about how you can use it to get in tune with your customers and find out what they really want from you.

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To @Pepsi, Thanks For Everything. Your Fan on Twitter, @CocaCola

July 1st, 2009 1 Comment

This exchange between Coke and Pepsi is at the heart of how Twitter can be best used by brands.

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